20+ years building PHP and Python systems. For the past ten years I've run the data platform at a US mass tort law firm: five ad and CRM sources synced every hour, LLMs that score every lead, ML models that rank every marketing partner, and AI bots that make the first call.
Every ad click, lead, intake call and signed case lands in one place, gets cleaned and matched, then feeds the dashboards and scoring models that marketers, partners and intake use every day.
Examples of the reporting I build: ingestion volume, the click-to-case funnel, case mix by tort, the manual hours automation replaced, and the partner scores behind scaling decisions.
Agency work, video platforms, MLM software and confidential contract work, then a decade in legal-marketing data and AI.
Strongest where data, integrations and AI meet, on top of two decades of running my own servers.